Marketing for good
Marketing Collateral
Energizing the message to get people excited about the cause is a VFC specialty. With the Good Samaritan Homeless Shelter’s campaign, human snapshots and case studies give depth and value to the need, and a personality to statistics. VFC also simplified the Shelter’s messaging and developed a streamlined system to promote programs and events, saving them time and money, while improving the effectiveness of the collateral.
Website Relaunch
An improved website for the Good Samaritan Shelter meant scrapping a verbose Internet presence and evaluating objectives. The Shelter’s main goals are to raise awareness and funds, so VFC positioned content and developed a CMS site that is easy to manage and compliments a strategic email campaign. Check it out, and consider supporting the Good Samaritan Shelter.
